THE INFLUENCE OF THE ASEAN ECONOMIC COMMUNITY PERCEPTION ON THE EXPORT INTENTIONS OF MICRO, SMALL AND MEDIUM ENTERPRISES

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DOI:

https://doi.org/10.37335/ijek.v11i2.193

Abstract

This research investigates the influence of the perception of the AEC on export intention owned by MSMEs. To pursue this purpose, this research used a quantitative research method. By implementing the survey design, 30 questionnaires were spread to 30 MSMEs for reliability tests and validity tests, and 170 questionnaires were spread to 170 MSMEs for data analysis, so there are 200 samples in total. After conducting data analysis by using SPSS Version 25, the research found that perception of the AEC significantly affects export intention. Nevertheless, the influence value of the perception of the AEC on export intention is low (8.5%). The other factors (91.5%) should be examined in depth in other research. It can be concluded that the perception of AEC has less significant influence in increasing export intention compared to other perceptions related to export. Hence, this research contributes practically to increasing the export intention of MSMEs in the AEC era. Although the value is low, MSMEs are recommended to have a good and comprehensive perception of AEC. However, a positive perception of other factors related to exports is required. Increasing these positive perceptions can be a good start for the government to foster exports conducted by MSMEs. Also, this research enriches the discussion of AEC as a subject in international studies and export intentions as a topic in entrepreneurship and business.

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Author Biographies

Irwan Iskandar, Department of International Relations, Faculty of Social and Political Sciences, Universitas Riau, Riau, Indonesia

After completing his studies at the Master of European Studies Program at Hochschule Bremen, Irwan Iskandar works as a junior lecturer for the International Relations Department, Faculty of Social and Political Sciences, Riau University, Pekanbaru, Riau, Indonesia. He teaches mainly subjects related to international political economy. He has conducted research and community services about ASEAN Community and entrepreneurship.

Fiona Burhanuddin, Department of Business Digital, Institut Teknologi Bisnis Riau, Riau, Indonesia

Fiona finished her master's degree study in 2019 from Andalas University. She teaches Mathematics for Business and Statistics for Business at the Department of Business Digital, Institut Teknologi Bisnis Riau. Her research focuses on entrepreneurship and corporate governance.

Hendrini Renolafitri, Department of International Relations, Faculty of Social and Political Sciences, Universitas Riau, Riau, Indonesia

Renolafitri is an alumni of Gadjah Mada University with study concentration in Political Science. She works as a lecturer at the International Relations Department Riau University. Her main research focuses on security, gender, and international trade.

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Published

2023-12-29

How to Cite

Iskandar, I., Burhanuddin, F., & Renolafitri, H. (2023). THE INFLUENCE OF THE ASEAN ECONOMIC COMMUNITY PERCEPTION ON THE EXPORT INTENTIONS OF MICRO, SMALL AND MEDIUM ENTERPRISES. International Journal of Entrepreneurial Knowledge, 11(2), 1–19. https://doi.org/10.37335/ijek.v11i2.193

Issue

Vol. 11 No. 2 (2023): International Journal of Entrepreneurial Knowledge

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Articles

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